“We are proud to partner with Westfield to create engaging experiences that connect consumers to retailers.”

Westfield St Lukes commissioned us to build a temporary, fitting-room inspired space to showcase winter fashion. Shoppers could book a session with a stylist to put together winter looks from the centre’s fashion retailers.

Given the personal nature of the event it was important that the space conveyed a sense of discretion and privacy from the buzz of centre court, while maintaining maximum line of sight to surrounding retailers. We achieved this with a carefully designed shell structure with cut-outs. Definition of the space was enhanced with raised flooring and a stepped entrance.

Inspired by the seasonal colour palette, we envisioned a contemporary space with bold colour-blocking and warmth. Beginning with bespoke event branding to be rolled out across signage and completed with furniture and fittings in the colour palette, the space was an inviting opportunity for consumers to connect with retailers in a fresh way.

COLLABORATORS //

Commissioned by Westfield St Lukes

Build by Rollercoaster

Furniture by Darby & Grey

Screen by Made of Tomorrow

Racks by I’ll Hang It Here

 Proud to work with