“Intimate events afford unparalleled opportunity to curate experience.”

When Auckland Racing Club asked us to design an intimate tasting event for a handful of influential women, we envisioned a bold, summer-inspired setting taking cue from the luscious tones of The Ned Rose.

With the event taking place in the newly completed stables, one of the challenges of this project was to create an impact while letting the setting shine. Keeping the look striking yet unfussy was key in achieving the convergence of these two requirements.

We began by developing a simple event identity to be used on bespoke signage and menus. Modern floral and bold accents in a striking colour palette of pinks and reds set against crisp white was the perfect match for a gorgeous summer’s day and a glass of chilled rose.

COLLABORATORS //

Commissioned by Auckland Racing Club

Venue by Auckland Racing Club

Sponsored by The Ned

 Proud to work with